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Contact: John Sterling, 914-740-2196,
GEN's Electroporation Challenge Decoded

New Rochelle, NY, July 1 2010---GEN, Scintellix, LLC, and Bio-Rad are proud to announce that the Cryptogram Challenge: Electroporation has been solved. Jodi Bubenik, Ph.D., a molecular biologist, and her husband, Peter Bubenik, Ph.D., a mathematics professor, said it took them three hours to figure out the puzzle after studying all nine clues. You can read all the details about how they came up with the solution by clicking here.

Jodi works at the Lerner Research Institute, which is affiliated with the Cleveland Clinic. Peter teaches at Cleveland State University. The couple, both Canadians, previously were graduate students at the University of Toronto.

The Bubeniks receive two awards for solving the cryptogram. They win a $1,500 cash prize, and Jodi chose Bio-Rad’s 96-well MyCycler personal thermal cycler for research in the Driscoll Lab at Lerner Research Institute.

Stay tuned for GEN’s next online, cipher-based contest called Cryptogram Challenge: Cell Counting, which starts on July 12. Dr. Peter Johnson, M.D., president and CEO of Scintellix, is once again the creator of the cryptogram and Bio-Rad will sponsor the contest and offer the same benchtop devices as a prize.

About the Partnership
GEN and Scintellix, LLC
have formed a partnership to explore the hidden meaning found in biological imagery. The Cryptogram Challenge: Electroporation is the sixth installment of the partnership. For more information visit the Cryptogram website.

About GEN
Genetic Engineering & Biotechnology News
(GEN) has retained its position as the most widely read biotechnology publication around the globe since its launch in 1981. Published 21 times a year and with additional exclusive editorial content online, GEN’s unique news and technology focus includes the entire bioproduct life cycle from early-stage R&D, to applied research including omics, biomarkers, as well as diagnostics, to bioprocessing and commercialization. For more information visit the GEN website.

About Scintellix, LLC
Scintellix, LLC applies decision analysis methodologies to support the resolution of complex problems in personal and corporate development. The company is located in Raleigh, NC. For more information visit the Scintellix website.

About Bio-Rad
Bio-Rad Laboratories, Inc. (NYSE: BIO and BIOb) has remained at the center of scientific discovery for more than 50 years, manufacturing and distributing a broad range of products for the life science research and clinical diagnostic markets. Bio-Rad is renowned worldwide among hospitals, universities, major research institutions, as well as biotechnology and pharmaceutical companies for its commitment to quality and customer service. Founded in 1952, Bio-Rad is headquartered in Hercules, California, and serves more than 85,000 research and industry customers worldwide through its global network of operations. The company employs over 6,700 people globally and had revenues of nearly $1.8 billion in 2009. For more information visit the Bio-Rad website.